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ARROJO Expo goes to Atlanta October 9-10. A two-day immersion in our multi-award-winning culture, it’s chance to come see what we do, practice what we do, get the education and inspiration to make 2012 your most successful year yet.
Expo Day 1:
Location: Variety Playhouse, 1099 Euclid Ave., Atlanta GA 30307
Doors Open: 6:30pm. Show Starts: 7pm
At this rousing and iconic venue, Nick Arrojo and ARROJO master stylists present a series of trend forecasts, pioneering techniques, and newest innovations in modern scissor and razor cutting, creative and fashion-forward color. These back-to-back editorial presentations look to the future of hair, fashion and style. Day one tickets are only $50, and they can be purchased online. To do that now, click here.
End Time: 9pm. After Party: 9 till 12.
Location: Five Spot, 1123, Euclid Ave., Atlanta GA 30307
Part of our culture is to hang-out with like-minded people, share thoughts and ideas, have fun. Day One ends with socializing and mingling and cocktail drinking! Everyone who came to the Day One Show is invited to join us as we relax and unwind, talk creativity and craft, and enjoy good times at Five Spot, just a few blocks from Variety Playhouse.
Hotels, Please Note: If you are from out of town and want to attend both days, we are currently arranging special hotel room rates for Expo guests. Updated info will be posted, here, soon.
Expo Day 2:
Day Two is all education: We facilitate simultaneous, hands-on workshops covering aspects of successful, contemporary hairdressing, including: razor-cutting, coloring, editorial, and business-building with Nick. Tickets to attend one of the Day Two workshops are $299. Workshops take place in the morning and afternoon. One morning or afternoon session constitutes one $299 workshop. Attendees can choose to purchase a morning or afternoon workshop, or both a morning and afternoon workshop.
Day Two Workshops:
Morning Workshop: 9am - 12pm / Afternoon Workshop: 2 - 5pm
Location: LUX Salon, 318 Cherokee Ave, Suite 108, Atlanta GA 30312
Description: This editorial styling class takes inspiration from the Characterscollection, which is a feature of Expo Day One. Improve your portfolio, advance your styling and finishing techniques with clients, and craft authentic looks. A hands-on, see and do session putting you on the cutting-edge.
Facilitated by ARROJO editorial master, Amanda Jenkins
Location: Intrigue Salon, 1314 Johnson Ferry Road, Marietta, GA 30068
This practical workshop covers razor fundamentals in the morning and advanced razor techniques in the afternoon.
Looking at how to execute layers, graduations, and one-length lines, the morning session is for inexperienced razor-cutters, or any stylist who wants to add technical precision to their own razor-cutting.
The afternoon session is the perfect progression from fundamentals to advanced. Focused on ultra-modern, trendsetting, and sophisticated razor techniques, it’s a great workshop to improve creative versatility and awareness.
Facilitated by ARROJO masters, Gerard Scarpaci and Lina Arrojo
Location: Shear Love Salon, 698 Cleburne Terrace, Atlanta, GA 30306
Ombre, X pattern highlighting, see-saw sectioning, hair painting, matching the fall of the color to the shape of the cut all come into the light as we teach a contemporary, client-compatible approach that crafts perfect styles, authentic colors. This see and do session also teaches how to adapt salon-friendly colors into advanced editorial looks.
Facilitated by ARROJO masters, James Edick and Abby Theis
Up Close with Nick
Location: Ellis Hotel, 176 Peachtree St NW, Atlanta, GA 30303
A unique opportunity to take two different, but equally vital, seminar sessions with Nick Arrojo.
In the morning, Nick conducts a business and brand building class. Using insights from turning ARROJO from a six-chair salon into a multi-award-winning, multifaceted brand inside ten years, this is the inside track on improving growth and profitability, reward and success in your own business.
In the afternoon, Nick facilitates a hands-on cutting class. You practice Nick’s signature skills –– razor bob, swing bangs, advanced undercutting –– while under the supervision of the pioneer of these trailblazing techniques.
Facilitated by Nick Arrojo
Please Note: For Up Close with Nick, you may purchase a morning-only workshop ticket for $299, or an all-day Up Close with Nick ticket for $550. You cannot purchase afternoon-only Up Close with Nick tickets.
Please remember Day One tickets ($50 each) are available for purchase online,here. Alternatively, Day One and / or Day Two Tickets can be purchased by telephone: Please call: 212 242 7786 ext 216
I need advice. I have a new position at a salon where I will be managing/training and still behind the chair. Its a small salon owned by someone not in the beauty industry (I know dont say it) which is why I signed up to help build the business that at this time is doing poorly. If anyone has worked for or is an owner of a salon that is not originally in this business how do I communicate and help him understand what needs to happen to make this work.
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